
Our Journey:
The Story of Moore Braniff
Running a business can be equal parts exciting and exhausting. It’s long hours, tough calls, and pressure to get it right – often without anyone to lean on. That’s where we come in.
We’re a family-run chartered accountancy practice built on relationships, not transactions. Founded by Alan Moore and Fiona Braniff, our goal was simple: to give local business owners the kind of support we’d want ourselves – honest, personal, and consistent.
We get to know your business inside out, and work alongside you to help you grow, adapt, and thrive. Whether you’re managing your first VAT return or preparing to hand over the reins of a family business, we’re here for the long haul – not just the year-end.
Experience
Why We Do It
Because behind every business is a person trying to make it all work.
We didn’t set out to build just another accountancy practice. We saw too many business owners getting overlooked – handed reports but no real support. So we created something better.
We treat your business like it matters, because we know it does. We listen, we guide, and we stand with you – through the good days, the hard decisions, and everything in between.
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- We believe in long-term partnerships, not one-off transactions. You’ll never be passed around or left waiting weeks for answers. When you work with us, you get a team who knows your business and cares about your success.
- We cut through the jargon and tell you what you really need to know - in plain English. Whether it’s tax planning, cash flow, or your next big move, we give you the confidence to make smart, informed decisions.
- We don’t show up once a year at year-end. We’re here when you need us - to help you steady the ship, seize opportunities, and plan ahead. Because real support doesn’t end with the accounts.
Relationships First, Always
Advice You Can Actually Use
Support That Sticks Around

A small team with big commitment.

Alan Moore
Partner

Fiona Braniff
Partner

Sarah Louise McAleese
Chartered Accountant

Shelley Magill
Payroll Bureau Specialist
Is it time for a new accountant?
Let’s make tax, accounts, and business planning less of a headache – so you can focus on what matters most. Ready to talk?
